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Kampala, Uganda: MTN announced today that it had registered over 100,000 customers on its mobile money transfer service, MTN Mobile Money in less than its projected timeframe of 6 months.
In the presence of the media at its most recently opened service centre along Kampala Road, the company marked the achievement by rewarding the 100,000th customer, Mr. Yasin Kasablank Itembe with UGX 1 million worth of Mobile Money.
“Reaching this mark within such a short period of time demonstrates the strong impact that Mobile Money has had in the market,” said Isaac Nsereko, the Chief Marketing Officer at MTN Uganda. “The need for an easy to use and convenient product on the market drove us at MTN to develop an affordable solution that could be used by our customers in their lives as they carry out daily transactions.” he added. Without divulging details, Nsereko added that the company was looking into various ways of improving the service and making it even more relevant to Ugandans.
“We do ask our customers for patience as we go about enhancing the product to suit and match customer needs and demands. Already, they are enjoying the benefits of the service among which include the ability to send and receive money even without a handset and regardless of the network on which one is attached.” he concluded.
Mr. Itembe, a radio presenter on NBS Radio in Jinja, could not hide his happiness on receiving his prize of UGX 1million on his phone. “I am so happy and I can’t believe it.” he said. “When I was registering I just wanted to send money to my relatives without the hassle of running up and down. I did not expect to be rewarded this way. All I can say is thank you to MTN” he added.
The money transfer service that was launched only six months ago has seen transactions of over UGX 16 billion go through the system to date and to ensure easy access to the service, MTN has signed up 800 outlets as agents countrywide with the numbers increasing daily.
About the MTN GROUP
Launched in 1994, the MTN Group is a multinational telecommunications group, operating in 21 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: "MTN". As at 30 September 2009, MTN recorded 108,4 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d’Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. The MTN Group is a global sponsor of the 2010 FIFA World Cup South Africa™ and has exclusive mobile content rights for Africa and the Middle East. Please visit www.mtn.com andwww.mtnfootball.com
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