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Dec 2013: MTN Uganda launches new ultra-affordable, pay-as-you-go solar power system known as ReadyPay.
Kampala, Uganda – 17th December 2013
In a bid to improve energy and telecommunications access for Ugandans who lack reliable electricity, MTN Uganda and Fenix International have developed an ultra-affordable Pay As You Go energy solution designed to bring safe lighting, phone charging and more to those living off-grid across the country.
The new product known as the ReadyPay Power System, is available on a Pay As You Go basis using MTN Mobile Money and works like a phone top-up to enable the user to make affordable and flexible payments according to their budget.
ReadyPay kits start from Ush 40,000, including 7 days of power. The customer then makes top up payments from Ush 1,000 per day to unlock the power until their kit is paid off. After that, owners get power for free.
“The amount one pays determines how long one can access the power. For example, on the most affordable kit, a payment of 1,000 UGX will provide power for a day, whilst a larger payment of 30,000 UGX will provide power for a month”, said MTN Chief Marketing Officer Ernst Fonternel.
Fonternel added that the product was initially launched in Lira on November 18th with great success and is set to roll out nationwide early next year.
Talking about the key benefits of the product, Fonternel said: “The ReadyPay Power System provides bright, safe, reliable lighting without the risk of using kerosene lamps, and secure phone charging without leaving your own home. It’s easy to set-up, no technician is needed, and comes with an 18 month warranty. This is all thanks to MTN Mobile Money which means customers can make small, affordable payments until they own the system.”
ReadyPay is a multifunctional Solar Power System which includes a solar panel, battery pack featuring 2 USB ports & 2 car lighter adapter ports plus a range of lights and phone charging accessories. Larger kits include radio or TV accessories and additional accessories like hair clippers or torches are sold separately.
For orders call 0800 202 933 Free of charge.
About MTN Uganda
Launched in 1998, MTN Uganda is the leading communications operator in Uganda, offering Mobile and Fixed telecommunications, Mobile Money Services and Internet Service Provisioning. As of 30 September 2013, MTN Uganda recorded 8.4 million subscribers across Uganda. Visit us at www.mtn.co.ug and for our football fans www.mtnfootball.com. Customers can also follow us on www.youtube.com/mtnug and www.twitter.com/mtnugandacare for assistance.
About the MTN Group
Launched in 1994, the MTN Group is a leading emerging market operator, connecting subscribers in 22 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: “MTN.” As of 30 September 2013, MTN recorded 203.8 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d’Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, South Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. Visit us at, www.mtnbusiness.com , www.mtn.com, www.mtnmmo.com and for our football fans www.mtnfootball.com
For more information, please contact:
Justina Ntabgoba on +256 (0) 312 121 064 or firstname.lastname@example.org
Wendy Angu’ Deyo on +256 (0) 312 120 762 or email@example.com