MTN Launches 2023 Thematic Campaign: “Together, we are unstoppable”

01/03/23

MTN Uganda has launched its 2023 thematic campaign, “Together, we’re unstoppable.” The campaign seeks to celebrate the resilience and creativity of Ugandans and to provide a platform for them to showcase their skills and passion.

“Ugandans are doers, and their doing inspires us. They turn a highly competitive environment into a highly creative environment, shining bright in their everyday hustles,” said the MTN Uganda, Chief Marketing Officer Somdev Sen. “Our new campaign aims to match them

every step of the way and to give every great hustle the push it needs. We at MTN do because Ugandans do. And the more we do, the more they do. Together, we’re unstoppable.”

The campaign builds on MTN Uganda’s recent initiatives to enhance its community engagement efforts. The company has appointed Chief Community Officers (CCOs) in the different regions to better understand the needs and aspirations of the local communities in Uganda.

The ‘Together, we are unstoppable’ campaign manifesto speaks directly to the spirit of Ugandan entrepreneurship and creativity. It seeks to create a stage for every great hustle to shine brighter and to give every Ugandan the opportunity to showcase their skills and passion.

As part of the campaign, MTN Uganda will be launching several initiatives that will support Ugandan entrepreneurs and businesses. These initiatives will include a series of events, workshops, and mentorship programs designed to help entrepreneurs take their businesses to the next level.

“MTN Uganda is committed to creating sustainable value for its customers and communities, and we believe that this campaign will play a critical role in achieving this goal,” said the MTN Uganda CEO Sylvia Mulinge. “We are excited to see the impact that this campaign will have on Ugandan entrepreneurship and creativity and we look forward to working with our customers to make it a success.”

The “Together, we are unstoppable” campaign will be rolled out across all MTN Uganda platforms in the coming weeks.

About MTN Uganda

MTN Uganda is a leading telecoms company in Uganda with a primary objective of carrying on the business of a national operator of a telecommunications network pursuant to the National Telecommunications Operator (NTO) licence granted by the Uganda Telecommunications Commission (UCC). Among our offerings are network services, digital and financial technology services, interconnect and roaming, sale of mobile devices and MTN Mobile Money (which is conducted through subsidiary MTN Mobile Money Uganda Limited). MTN has a presence in all 134 districts of Uganda. services are delivered through a network of over 120,000 Mobile Money agents, 200 service stores and 13 main distributors. At end of Quarter 1 2022, MTN Uganda had 16.3 million subscribers, 9.8 million MoMo users and 5.7million active data users. Visit us at www.mtn.co.ug or follow us on www.youtube.com/mtnug and

www.twitter.com/mtnug for assistance.

 About the MTN Group

Launched in 1994, the MTN Group is a leading emerging market operator with a clear vision to lead the delivery of a bold new digital world to our 240 million customers in 21 countries in Africa and the Middle East. We are inspired by our belief that everyone deserves the benefits of modern connected life. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code “MTN”. We are pursuing our Ambition 2021 strategy with a major focus on growth in data, fintech, and digital businesses.

 For more information, please contact:

MTN Uganda Press Office: mediadesk.ug@mtn.com

Rhona Arinaitwe: Rhona.Arinaitwe@mtn.com or 0772 123 067

Prisca Baike: prisca.baike@tbwa-uganda.com or 0782 654 083